玩偶姐姐

Article

Tracing the trajectory of digital affordance actualisation during a rare event: a relational affordance model

Baig FN, Salman F, Husain S & Saqib SI (2026) Tracing the trajectory of digital affordance actualisation during a rare event: a relational affordance model. Information Technology & People, pp. 1-21. https://doi.org/10.1108/itp-05-2025-0650

Article

Expanding knowledge of institutional complexity through the hyphen-spaces opened up by participant videography

Husain S, Molesworth M & Grigore G (2024) Expanding knowledge of institutional complexity through the hyphen-spaces opened up by participant videography. Journal of Marketing Management, 40 (1-2), pp. 23-44. https://doi.org/10.1080/0267257x.2023.2241474

Article

Hybrid entrepreneurship in just transitions: Dealing with dilemmas facing ‘the other’

Colbourne R, Ejaz L, Grinevich V, Husain S & O'Farrell D (2024) Hybrid entrepreneurship in just transitions: Dealing with dilemmas facing ‘the other’. Environmental Innovation and Societal Transitions, 53, p. 100924. https://www.sciencedirect.com/science/article/pii/S221042242400114X; https://doi.org/10.1016/j.eist.2024.100924

Article

‘I once wore an angry bird T-shirt and went to read Qur’an’: Asymmetrical institutional complexity and emerging consumption practices in Pakistan

Husain S, Molesworth M & Grigore G (2019) ‘I once wore an angry bird T-shirt and went to read Qur’an’: Asymmetrical institutional complexity and emerging consumption practices in Pakistan. Marketing Theory, 19 (3), pp. 367-390. https://doi.org/10.1177/1470593118821717